Legendary Brand | What’s Your Story? [Infographic]
Brands that become legends produce experiences that turn into stories and leaders at those brands actively mine those stories to create spontaneous buzz or to produce lasting epic or signature stories. Many legendary stories emerge from those who have received extraordinary service while other stories can come from the founding of your business. Other brand…
How to Write a Compelling Story Hook {Infographic}
I like to say all stories can have a hook; however, all too often the storyteller fails to examine the story from all the angles needed to discover it.
No Collusion, No Obstruction, No Hoax – Just Vital Info on How to Write a Compelling Story Hook
If you want to understand the role of the Trump campaign in possible Russian election interference or in any subsequent cover-up, you need to switch blogs, however, if you care about your own relevance then keep reading. Over the past several installments of this blog series (links below), we’ve looked at the role branded storytelling…