Joseph Michelli

Driving Customer Loyalty by Zigging When Others Zag

In any organization, large or small, success requires leaders to find a unique way to create value for people through people, process, and technology. Macquarie Technology Group, an Australian company that has done this masterfully, is the focus of my new book: Customer Magic is available in ebook and audiobook format and can be pre-ordered…

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Cultivating a Winning Company Culture: Lessons from an Australian Trailblazer

Company culture is an invisible but powerful force that either draws people in or drives them away. For entrepreneurs, business owners, and managers, understanding how to build and maintain a thriving company culture is fundamental to attracting and retaining top talent, as well as engaging customers. Lets explore insights from Macquarie Technology Group, a company…

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Scaling Your Business with Customer Magic – Part 2 (Infographic)

In this week’s blog, I discussed about sustaining growth through a focus on elevated customer experiences. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact

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Scaling Your Business with Customer Magic – Part 1 (Infographic)

In this week’s blog, I discussed about creating a differentiated customer experience. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact

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Maximizing Customer Loyalty: Lessons from the Tech Industry’s Best (Infographic)

In this week’s blog, I discussed about driving customer loyalty. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact  

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Maximizing Customer Loyalty: Lessons from the Tech Industry’s Best

What might we learn about customer loyalty from Apple, Intel, and Alphabet (Google)? A recent study by DesignRush ranks these tech giants at the top for customer loyalty among Fortune 100 companies. So, let’s explore five customer engagement lessons from this group: Leverage Social Media Effectively and Build a Tribe: Apple’s social media engagement success…

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How to Build Customer Loyalty Through Service Recovery (Infographic)

In this week’s blog, I discussed about enhancing service recovery in your business. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact 

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Are You Glocal?: How to Balance Brand Consistency with Community Connection (Infographic)

In this week’s blog, I discussed about creating a glocal customer experience. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact 

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Are You Glocal?: How to Balance Brand Consistency with Community Connection

Are you GLOCAL? In other words, is your brand consistently recognizable in all your markets while uniquely relevant to each market? I first encountered the terms “glocal” and “glocalization “over a decade ago while working with Howard Schultz (then CEO of Starbucks) and his leadership team. I shared some of my learnings about Starbucks’ “glocalization”…

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Cultivating Passion and Purpose: The Power of Rituals in Business (Infographic)

In this week’s blog, I discussed about increasing ritual in your business. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact 

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