In this week’s blog, I discussed distinctions between customer loyalty and a rewards program. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes those distinctions and offers tips for building a successful customer incentive program.
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Joseph A. Michelli, Ph.D. is a professional speaker and chief experience officer at The Michelli Experience. A New York Times #1 bestselling author, Dr. Michelli and his team consult with some of the world’s best customer experience companies.
Follow on Twitter: @josephmichelli