Better Than Normal | The Entrepreneurial New Days

This is the sixth and final installment in a series titled “Better Than Normal – Designing Transformative Experiences,” which will provide tools to help you position your employee and customer experience for relevance in a COVID-19 and post-COVID-19 world.

Have you ever wanted to have a business do-over? In golf, we call it a mulligan. It’s when you are forgiven your first shot and allowed to take another because, let’s just say, the first ball didn’t go where you intended.

Guess what? COVID-19 has hit the GIANT reset mulligan button for every business.

If pre-pandemic, you had cumbersome processes, now is the time to shed them and act like a start-up.

If you didn’t invest enough in contactless processes, you have a great chance to fix that now.

Let’s assume you didn’t solicit customer feedback regularly and deploy it effectively? Fear not, you are living in the “Better New Days.”

Now is the time to channel your inner entrepreneur. My favorite description of an entrepreneur is someone who jumps off a bridge and builds a plane on their way down.

You might not be that wildly risk-taking, but now is the time to challenge all fear of change.

It’s time to seize the momentum of disruption and push on those projects that you were almost ready to tackle or knew you needed to address before the pandemic. These “Better New Days” require your entrepreneurial spirit to create bold solutions for the new challenges faced by your team and customers!

In future installments, I will share more thoughts about how we can build on the best of our current situation to make tomorrow’s normal even better than today. I’d love to hear how you are stretching to meet needs and possibly share how some of my clients are doing the same. Let’s talk.

Please reach out to me here.

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Joseph A. Michelli, Ph.D. is a professional speaker and chief experience officer at The Michelli Experience. A New York Times #1 bestselling author, Dr. Michelli and his team consult with some of the world’s best customer experience companies.

Follow on Twitter: @josephmichelli

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