Valued but Not Equal – A Case for Customer Segmentation (Infographic)
In this week’s blog, I discussed about effective customer segmentation. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact
Valued but Not Equal – A Case for Customer Segmentation
Customers aren’t always right and certainly don’t contribute equally to your business’s success, but…customers always pay your bills! I am struck by two groups of business leaders – those who treat customers as an afterthought to profits or products and those who treat customers as the reason they exist. I have always ascribed to Peter…
Owning Peace of Mind – Everyone is Responsible for Customer Calm (Part 2 of 2)
Continuing from last week’s post on the importance of creating peace of mind for customers, let’s explore more actionable strategies that can elevate your customer experience, drive customer ease, and foster loyalty. Extraordinary customer experience companies make customers’ lives easier and more peaceful. Treating “peace of mind” as a value-add will distinguish your business from…
Owning Peace of Mind – Everyone is Responsible for Customer Calm (Part 1 of 2) (Infographic)
In this week’s blog, I discussed about ensuring you deliver peace of mind to your customers. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact
Autonomy and Guidelines – The Art of Front-Line Empowerment
Why do people leave employers? An outstanding customer experience professional shared, “I didn’t want to leave the company, but I didn’t have the authority to make things right for customers, and escalated issues didn’t get resolved.” Her experience highlights a significant issue in customer service management: the need for more empowerment for front-line employees. A…
Lovemark? Infusing your brand with Mystery, Sensuality and Intimacy
Here’s an exercise: try going one day without seeing an advertising message. OK, how about an hour? Marketing messages are ubiquitous, appearing in unexpected places like the bottoms of golf holes. Every business talks to customers, but what makes that chatter banal or brilliant? Introduced by the global advertising network Saatchi & Saatchi in the…
Southwest Airlines’ Transformative Customer Experience Differentiation: Insights from Bill Tierney VP of Customer & Digital Experience (Infographic)
In this week’s blog, I discussed about transforming your customer experience. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact
The Art of pARTnership: Maximizing Win/Wins
I ran across this quote while researching a book that will be released in 2025 (more on that soon). The quote credited to Mother Teresa is: “I can do things you cannot; you can do things I cannot, and together, we can do great things.” Since the leaders I am writing about are exceptionally skilled…
It’s Not a Sprint – It’s a Marathon: Balancing/Strengthening/Resting for Peak Performance
I am currently under a deadline for a book about a major healthcare client (more on that soon). During my research, I ran across data showing a trend toward higher burnout rates across various fields, including a staggering 90% burnout rate for primary care providers. Given rising burnout and the adverse impact of burnout on…
It Isn’t “Small” Talk: How to Build Rapport with Customers and Team Members (Infographic)
In this week’s blog, I discussed about building rapport with your customers and team. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact
FREE RESOURCES
The Starbucks Experience: Leadership Tips eBook
Elevating Care in Healthcare: Lessons from the UCLA Health System eBook
