The Laws of Brand Storytelling {Infographic}
Let me tell you a story about two storytellers and their new book about storytelling. Those storytellers are Ekaterina Walter and Jessica Gioglio, and the book is The Laws of Brand Storytelling.
The Laws of Brand Storytelling – Delivering your Brand in Moments and Memories
The Native American Hopi tribe have a saying that goes, “Those who tell the stories rule the world.” Storytellers certainly have been a powerful force throughout history and may even be more important today thanks to the amplification of their messages through the internet. While I love the Hopi saying, I have taken storytelling license…