The New Gold Standard

How to Wow – Simple Acts That Make A Difference (Infographic)

In this week’s blog, I discussed about how you can drive emotional engagement. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact  

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How to Wow – Simple Acts That Make A Difference

When it comes to customer experiences, there’s a vast difference between “good” and “wow.” While “good” experiences meet customer expectations, “wow” experiences exceed them. “Wow” requires a business to do more than satisfy customers; it involves surprise, delight, and forging lasting connections. In my book, The New Gold Standard, I expand on what it means…

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A Guide to Memorable Customer Experiences: Forget Heroism – Focus on Thoughtful Collaboration (Infographic)

In this week’s blog, I discussed about how you can drive memorable experiences. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact

View Post about A Guide to Memorable Customer Experiences: Forget Heroism – Focus on Thoughtful Collaboration (Infographic)

A Guide to Memorable Customer Experiences: Forget Heroism – Focus on Thoughtful Collaboration

Memorable experiences result in positive customer storytelling. To support the connection between memorable experiences and customer storytelling, let’s take a journey with “Joshie the Giraffe” and the Ritz-Carlton Amelia Island, Florida team. A Child’s Crisis and An Unforgettable Team Response When writing my book, The New Gold Standard about The Ritz-Carlton Hotel Company, Chris Hurn…

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Unforgettable Experiences: Poignant Lessons on Authentic Care (Infographic)

In this week’s blog, I discussed about designing and delivery differentiated customer experiences. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.

View Post about Unforgettable Experiences: Poignant Lessons on Authentic Care (Infographic)

Unforgettable Experiences: Poignant Lessons on Authentic Care

The Ritz-Carlton Hotel Company has long been synonymous with outstanding customer service and unforgettable experiences. Here’s a touching example of a memorable experience from my book. Laura Gutierrez, a Ritz-Carlton HR Director, learned about 13-year-old Natalie’s battle with cancer from Natalie’s eighth-grade teacher, Mrs. Lewis. In response, the Ritz-Carlton team sprang into action, arranging a…

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Thanks for the Complaint – 4 Tips for Jaw-Dropping Customer Experience Fixes (Infographic)

In this week’s blog, I discuss ways to respond to complaints in order to elevate customer experiences. Please refer back to the blog for more detail.  Otherwise, this infographic visually highlights the content of the blog.  

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Thanks for the Complaint – 4 Tips for Jaw-Dropping Customer Experience Fixes

I’m not a fan of the line, “a customer complaint is a gift.” I understand the research that supports that utterance (as few as 4% of upset customers complain directly to a business representative). However, the gifts I want to receive come from positive experiences.  Those gifts are loyalty and referrals – not complaints. Accordingly,…

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Trusting Your People [Infographic]

Customer experience is best defined as the perception of your customers based on all the interactions they have with your brand. Some of those perceptions extend beyond their direct interactions with you. Some people have suggested that when it comes to customer loyalty, it’s good to create service breakdowns that you can resolve well. I have…

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Trusting Your People | Superpowering Your Customer Experience

Customer experience is best defined as the perception of your customers based on all the interactions they have with your brand. Some of those perceptions extend beyond their direct interactions with you. Take United Airlines, for example, my perception of the brand goes beyond the flights I have taken with them. It’s shaped by the experiences of…

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