Maximizing Customer Loyalty: Lessons from the Tech Industry’s Best
What might we learn about customer loyalty from Apple, Intel, and Alphabet (Google)? A recent study by DesignRush ranks these tech giants at the top for customer loyalty among Fortune 100 companies. So, let’s explore five customer engagement lessons from this group: Leverage Social Media Effectively and Build a Tribe: Apple’s social media engagement success…
How to Be an Iconic Service Brand – Four Things You Must Master
Are you an iconic service brand? To help you answer that question, here are four essential elements to consider: 1) Relevance: To what degree do you give customers what they say they want? 2) Ease and Consistency: How well do you provide reliable products and frictionless service the first time, every time, and across all channels? 3) Speed:…
Have You Emerged Stronger Through Adversity? Four Evidence-based Lessons For Growth (Infographic)
In this week’s blog, I discussed the ways to help your team and organization emerge Stronger Through Adversity. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Join the Convenience Revolution – How to be Easier to do Business With
When I started working with and writing books about Starbucks (The Starbucks Experience and Leading the Starbucks Way) in the early 2000s, Starbucks’ leaders sought to create the “third place.” Conceptually, the “third place” was a gathering location between work and home. When meeting at work was too formal and meeting at home was too…
How to Crush Signature Moments – The Art of Subtly Delighting Customers (Infographic)
In this week’s blog, I discussed about the ideas for creating your “Signature Moment”. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Do You Want People to Repurchase? Become a Confidence Building Business (Infographic)
In this week’s blog, I discussed the ten ways to keep employees. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
Do You Want More Business Success? Here Are 6 Steps for Sparking Customer Value
Recently I typed “Business Success Books” into a Google search and got 1.6 million results. Is business success really that complicated? In one of those 1.6 million books (my latest one titled Stronger Through Adversity), I reduce business and customer experience excellence down to six components of value creation and exchange. Here’s my take: 1. Explore value: Before…