Defying Expectations – The Power of Vision, Purpose, and Dedication
Ernie Andrus, a World War II Navy veteran, has accomplished age and convention-defying goals. At 90, Ernie set out to break the record for the oldest man to run across America, previously held by a 73-year-old. Ernie shattered that record and completed his coast-to-coast run in under three years at 93. I had the privilege…
Your Customers Are Changing Fast, Are You?
In my years as a consultant for Starbucks and author of two books about them, The Starbucks Experience and Leading the Starbucks Way, I’ve seen firsthand how the company has continuously adapted to changing customer preferences. Under Howard Schultz’s leadership, Starbucks was positioned as a “third place” where -people came together in an environment less…
Birds of Different Feathers SHOULD Flock Together: The Power of Strategic Partnerships for Sustainable Growth (Infographics)
In this week’s blog, I discussed about creating unexpected and mutually beneficial partnerships. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact
Birds of Different Feathers SHOULD Flock Together: The Power of Strategic Partnerships for Sustainable Growth
The recently announced partnership between Starbucks and Mercedes-Benz definitely grabbed my attention. I’ve consulted for and written about both brands but had yet to conceptualize them working together. This somewhat unusual partnership addresses mutual goals and allows us to “think beyond” our obvious partnership opportunities. The Starbucks and Mercedes-Benz Collaboration Starbucks announced a strategic collaboration…
Lovemark? Infusing your brand with Mystery, Sensuality and Intimacy
Here’s an exercise: try going one day without seeing an advertising message. OK, how about an hour? Marketing messages are ubiquitous, appearing in unexpected places like the bottoms of golf holes. Every business talks to customers, but what makes that chatter banal or brilliant? Introduced by the global advertising network Saatchi & Saatchi in the…
How to Gain Competitive Advantage through Brazen Customer Experience: 4 Tips from Starbucks
You are likely in an industry where competition is fierce and customer retention is critical. Since globalization has led to products and services that are increasingly similar, a well-crafted and consistently executed customer experience is a powerful competitive differentiator. Here are four tips for designing and delivering differentiated customer experiences courtesy of my work with…
Six Essentials to Actually Achieve Lasting Success
I am convinced that everyone is a leader. Some people are given formal leadership titles, while others informally lead without a title. Since leadership skills are applicable in all areas of our lives (and since customer experience success requires both formal and informal leaders at all levels of an organization), let’s explore a few essentials…
Don’t Just Solve Problems! How to Actually Reconcile Relationships With Compassion (Infographic)
In this week’s blog, I discussed the ways to enhance customer relationships. For more information on the topic, please refer to the blog. Otherwise, this infographic visually summarizes the blog’s content. To learn more about our team, please visit josephmichelli.com. To speak to me about your CX journey, please go to josephmichelli.com/contact.
The Art and Heart of Successful Human Experience Training | A Path Infrequently Traveled
If you are one of those amazing people who read last week’s post and reached out in support of our Surprisingly Kind movement – Thank You! If you missed that post, you’ll get the gist soon – as I build on the surprisingly kind theme. Quite frequently, my team and I are asked to develop…
Catching What is Right | The Art of Service Storytelling
American lawyer John E. Jones III is credited with saying, “What gets measured gets done, what gets measured and fed back gets done well, what gets rewarded gets repeated.” From my perspective, when it comes to customer experience excellence, what gets rewarded gets done and what gets talked about also gets done. After 25 years of consulting in what used to be called…
FREE RESOURCES
The Starbucks Experience: Leadership Tips eBook
Elevating Care in Healthcare: Lessons from the UCLA Health System eBook
